Bringing vertical farming to the public with Urban Oasis
Deep down under the streets of Stockholm, Urban Oasis started growing greens in whole new ways. And as we all know, bringing a whole new thing to the public requires communication. Big time.
Vertical and hydroponic farming where fairly new to the Swedish people in 2020. Little did we know about the benefits within space and water efficiency. And as the farm grew in size and capacity, the need for a fresh new package design and communication strategy grew as well. The technology to grow hundreds of times more efficient was there. Now was the time to get our product in the hands of people.